Friday, April 29, 2011

Designer Project

The designer I picked was from a company called O'Leary and Partners. I picked the WD-40 ads because they caught my eye and they made me laugh. This company was first thought of by Steve O'Leary in 1983. He wanted to create his own ad agency. The ads target was to show how WD-40 makes a job easy with a dose of "Shop Talk" The ads were created by Josh Zipper, Matt Mcnelis, Eric Sbiegler, and Tim Tadder.
I created the background to look like the backgrounds in the ads. They all looked rugged, beaten up, which resembled the products aim. I made it appeal to the mechanics that would want this product.

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